In recent news… Instagram just dropped a new feature: Story Archives
Here today and gone tomorrow are no more. You can now save your Instagram stories in a private archive or to your highlights reel.
I know some of you are asking, yeah so what? Well, there are a number of reasons why you will be happy to have this new feature in your life.
In the past, if you wanted to save a story, you’d have to catch it just before it disappeared and download the story to your phone. However, there is no longer a need to do that! Horrah!
If you’re not already saving your stories, here a few reasons why you should.
- Instagram stories are now one of the best ways to keep your audience engaged. This feature allows you to create engaging content that doesn’t necessarily have a place on your feed and those stories can give you insight into the content that your audience like to see the most. Now you can go back to your stories and use Instagram as a powerful marketing tool if you were not already.
- You can re-share stories from your archive or add it to your highlights or your feed. Or, switch it off altogether!
- Which means you no longer have to dig through your photo feed to find old Instagram content. Having another flash sale… oh, that is already in your archive. How convenient?